Director of Pricing Analytics, Cardinal Health
As a pharmaceutical distributor delivering health care products (everything from toothpaste to prescription drugs) to both small drug stores and major chains, Cardinal Health serves as an important link between manufacturers and pharmacies. One of its biggest challenges is making sure that its generic drugs are priced correctly. The company needed technology that could help it make faster, more accurate pricing decisions, thereby aiding its customers, often small independent pharmacies, in maximizing profit.
As Director of Pricing Analytics, Lisa spearheaded the charge to implement a new, statistically-based product segmentation model. And with SAS and Teradata in-database solutions, she and her team automated the process and are now able to run their pricing models three times more often, resulting in pinpoint pricing accuracy. Cardinal Health's new, more agile product segmentation strategy allows Lisa and Cardinal health to be quick on their feet, reacting in a near instant to market fluctuations.
But agility isn't Lisa Conley's only skill.
Her superhuman powers of predictive analysis earned her the name...