Bill Franks

Life in Datapolis has become chaotic and unpredictable

As technology advances, data becomes increasingly abundant and pours endlessly into every corner of life and commerce. Society is unable to cope with and manage an overwhelming barrage of information. Datapolis’ roads become impassable and its once pulsing communication channels come to a virtual standstill.

Amid the confusion, a small, but extremely dedicated, group of individuals bands together to collect, process and make sense of countless incongruent data points coming in from disparate information sources around the world. Datapolis becomes the epicenter of this movement and there in the heart of the city a vibrant institution, The Center of Excellence, rises up and dedicates itself to bringing clarity to the overwhelming chaos of dirty data.

One Man Seeks New Levels of Scalability for Analytic Processes

It’s clarion is Dr. Insight, a brilliant researcher and professor whose passion for mastering data analysis is surpassed only by his selfless desire to teach and make known its world-changing power. He works relentlessly, seeking out new levels of scalability for analytic processes, combining the power of technology and data warehousing with an ability to perform high-performance analytics on big data to derive accurate insights in minutes — not hours or days.

One by one, learned analysts and savvy business and government leaders seek out Dr. Insight to understand and deploy in-database analytics to improve their decision-making. As Dr. Insight shares his secrets with them they discover they can speed up analytic processes by 20, 50 and eventually, 100 times.

The World Watches as Dr. Insight Begins his Battle Against Obscuro

Within the Center of Excellence, Dr. Insight immerses himself in the world of analytics and becomes a formidable force for good in the world. But in the shadows of this world another force was taking shape — led by the evil Obscuro and bent on the obfuscation of the world’s data to the point of chaos, confusion and ultimately, collapse. Always lurking in darkness or hidden from view, Obscuro spreads his anarchy until The Center of Excellence becomes the last vestige of light and clarity in the world.

Dr. Insight feverishly follows Obscuro’s destructive path and prepares himself for battle. The last bit of light disappears in The Center of Excellence and, for a seemingly eternal minute, the world is completely shrouded in darkness. From deep within its halls, a soft glow pierces the darkness. Dr. Insight, armed with powerful new hardware and software, surges with raw energy and begins to mysteriously radiate light. In a blaze of brilliant splendor he unleashes himself on Obscuro. The radiant light of insight and the deep darkness of chaos clash for days while a grim world looks on, eagerly awaiting the outcome.